myCloud Media Blog

3 Tips for Effective Measurement in Digital Marketing

If you’re investing in digital marketing, then you want to be sure that it’s working, right? Of course you do. But how can you tell whether or not your efforts are paying off?

How to Work Remotely in 2021 with a Virtual Team and Why Entrepreneurs Should Do the Same

Welcome to 2021! It’s no secret that the New Year may not be looking all that happy right now, but let’s focus on one of the positives: remote working is no longer an unknown.

Introducing the 5 principles of ETHIC for sustainable business development in the 2020's

ETHIC - Education, Technology, Health, Innovation and Climate Change. Five of the cornerstone principles for the future of sustainable business development.

Why Your Business Needs Digital Superheroes

If you’re an SME business, you’ve probably built yourself a small yet effective team of superheroes that jump in exactly when you need them to. I like to call them ‘Fixit’ teams; problem-solvers who are always running around, mopping up problems as they arise, and keeping your tech systems ticking over nicely.

7 Must Know Tips To Help Manage Your Business Data Security

What’s your most valuable business asset? Your people? Your cash? Your network? Your reputation? As a tech guy, I might be a little biased, but ultimately I think that the most valuable asset a business possesses is its data.

Why It’s Important to Shop With Local Independent Retailers This Christmas

COVID-19 may well be a global crisis, but it’s a global crisis that’s having local consequences. I don’t need to tell you that the impact the pandemic has had on the economy has been devastating. According to the latest ONS figures, 15% of businesses still aren’t trading, with potential for permanent closures.

Interview with an AI - Insights into Education, Technology, Health, Innovation and Climate Change

As part of my research into AI and machine learning, I am formulating the core principles that contribute to the foundation of my future product offering for digital business development that I believe organisations should embrace as we advance into the "Information Learning Age".

Essential checklist of 22 top tips you need for business website development in 2021

There are a number of important things you should be doing to improve your digital presence. The global COVID-19 pandemic and lockdowns have fundamentally changed the way people use the internet to seek out businesses and to check out products and services they may want to buy.

7 reasons business owners fail to get a professional website launched on time and on budget

Business owners, does this sound familiar? You've decided it's about time to invest in digital and get a new website built - your current one is looking tired and hasn't been updated for months (well for 2 years if you're honest), plus your competitors all look much better than you do online...

How AI technology is capable of changing the world for good

In 2020 Artificial Intelligence (AI) is already being widely used in a wide number of industry sectors and consumer-facing businesses — we might just not realise it yet or the extent to which our day-to-day lives already benefit. Welcome to the new disruptive “Information Learning Age”.

How To Nurture Customers Through Digital Comms – In Six Steps

The mission of a modern-day marketer has dramatically evolved – perhaps more so in the last 12 months where communication has been critical when building consumer trust and loyalty.

Marketing Automation Specialists Force24 Spotlight Platinum Partner

myCloud Media spotlight feature as Platinum Partner for the UK's leading marketing automation platform - Force24. "It's not just about email marketing..." - Managing Director, Tim Bennet explains how clients benefit from using this great resource in their businesses.

How To Use Blogging To Attract Visitors To Your B2B Website

Our blogging for business guide is packed full of useful hints and tips to help make your blogs perform at their best and drive traffic to your B2B website with inbound marketing.

4 Ways Marketing Automation Can Boost Online Sales, Store Visits And Customer Loyalty

It’s been a year unlike any for several retail brands. And while physical stores will have most likely taken a hit as they continue in their recovery, ecommerce has soared during the global crisis.

How to Boost the Performance of your Business Website with Great SEO

We’ll show you how to choose the best keywords for your B2B website, create content that search engines can read and understand, and demonstrate how linking with outside sources can increase credibility and trust with your customers.

Supporting Kirklees Active Leisure Re-Opening Of Facilities With KAL Stay Safe Project

Lockdown hit the leisure industry hard with forced closures due to social distancing requirements. myCloud Media helped design and develop an information support website for KAL customers returning to Gyms, Pools and Activity premises across Kirklees.

10 Top Tech Tools to Supercharge Your Content Marketing

Content marketing strategy for business needs to be effective. The modern day marketer’s time is almost exclusively – and in many cases is exclusively – taken up by deploying online campaigns. We need a Facebook presence, a Twitter presence, a presence on LinkedIn, Pinterest, Instagram and all the rest.

20 UK Home Furnishings Online Websites Review

As part of our recent retail website development activity with home furnishings client, Pacific Lifestyle, we have undertaken a review of 20 of the UK’s leading home furnishings online retail websites.

Favourite Tech Blogs and Geek News Websites

Whether it’s the newest smartphone and gadgets, apps, technological breakthrough or the next big thing in social networking, there are literally thousands of tech blogs and websites to choose from to fulfil your passion for all things geek.

Website Design Advice - Building Your New Website

Building your new website is an exciting stage in the website development process for your business. You can start to fine-tune the look and feel along with the layout and content to attract new visitors and convert them into customers.

Website Design Advice - Planning Your New Website

If you’re starting up a new business or are simply looking to promote your business online, building a new website is the perfect solution.

26 Free Business Directories - In-Bound Link Building for SEO

Quality in-bound link building continues to be an important key element of website Search Engine Optimisation and internet marketing for your business website.

The Advantages of CMS Websites

In today’s technologically advanced digital world, consumers are increasingly turning to the internet to look for products and services. To ensure that your business and your products are found, building a website is the ideal solution.

The Quick Guide To Social Media Networking Websites That Will Help You Raise Brand Awareness

Although many social networking sites are primarily aimed at end consumers, most offer an opportunity for businesses to effectively promote their products and services too.